What is Direct Mail?
- Direct mail is the delivery of advertising material to bulk recipients of postal mail in a period of time. With the technology of Direct Mail, all the stages are fully automatic.
- Some kind of Direct Mail: letters, documents, publications, tickets, notices, bills payment (electricity fee, water fee, telecommunications fee, ...), payroll, product launches, open letter, ... all are sent directly to customers.
Why choose Direct Mail:
- Professional: Unlike other advertising methods, Direct Mail is a new technology which allows users to design letter, with professional envelope, marked by a particular style of Enterprise.
- Cost-Saving: Many businesses have used a large number of workers to pack envelopes. This approach wastes human resources, money, and sometimes easy to make mistake. Direct Mail with fully automated machine technology (from the stage of printing, packaging envelope with correct name and address) help your business save money, time and minimize errors which may occur.
- One-one communication: One of the best things about direct mail is that it gets one-on-one attention from your target prospect. Unlike billboards or radio and television commercials that get your attention while two to three other things also have your attention. Direct mail is opened one piece at a time and read one piece at a time. It gives you the best chance of catching your prospect's attention and keeping it for a period of time.
- Security: You have several ways to send messages to customers, but Direct mail is one of the most effective way in information security. With the latest technology imported from Europe, information is well secured from printing stage, envelope classification till customer receives it.
